Nat Geo Wild Hershey’s Kisses

CALL YOUR MOTHER

Nat Geo Wild approached us to craft this artful shout out to Moms in conjunction with Hershey’s Kisses. The process began with pencil to paper and came together with the marriage of illustration, 2D After Effects animation and cel animation. A healthy amount of negative space allowed the hero characters and messaging to read nicely. Modernist, illustrated foliage worked to support our transitions from scene to scene.

DESIGN AND IMAGES