“IF EVERYONE WAS HIGH THERE WOULD BE NO MORE WAR. THERE WOULD BE A MASSIVE FOOD SHORTAGE THOUGH” – TOMMY CHONG
Barkley called upon us to once again tap into our fond love of the “Let’s All Go To The Lobby” jingle and use it to inspire a yummy campaign to promote chicken wings. This campaign was aimed toward a very specific crowd of hungry viewers and aired on 4/20. Also not the first time we’ve crafted a spot for this particular audience. Let’s just say we’ve done plenty of “research”. Hey, we even got noticed by Adweek! This campaign is comprised of four spots that played throughout the day. Each spot was designed to get trippier and weirder as the day went on – a hypnotic journey to get the hungry off their couch and to the nearest Wingstop. We’ve put them all together so you can see it in all its gooey trippy goodness.