IT GOES WHERE YOU GO
We literally jumped out of planes with joy when we got the call from our friends at National Geographic to help showcase the newly redesigned magazine and app. The goal was to showcase how the smaller redesigned magazine, along with its digital offering, is now easier than ever to bring along on adventures. We began by scripting out a handful of different scenarios where a National Geographic reader may find themselves with magazine in hand or under foot. Naturally this led to us jumping out of planes, playing with snakes and lighting things on fire- and NatGeo was all for it!